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Tag: survey

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Mobile Video Viewing on the Rise: Why It Matters [Study]

Mobile video is on the rise, and that's not a shock. But the rate at which it is going up is: it's becoming increasingly important to know who is watching mobile video and why. Also, the rise of tablets as a major video consumption device is a big reason to understand mobile viewing habits.

Continue Reading: Mobile Video Viewing on the Rise: Why It Matters [Study]
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Online Views Dominate Q1 2013 US Video Ad Market [Report]

The first 3 months of 2013 saw an increase of 84% for U.S. ads viewed via a desktop PC or laptop compared to Q1 2012. Mobile devices saw a year on year increase of 27%

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Online Views Dominate Q1 2013 US Video Ad Market [Report]
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How Do YOU Market Video Online? Take the 2013 Video Marketing Survey

ReelSEO and the Web Video Marketing Council want to know how you market video. What kind of content are you putting out? What platforms do you use

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How Do YOU Market Video Online? Take the 2013 Video Marketing Survey
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How and Why Women Watch Online Video [Report]

We're ReelSEO so you know how we feel about online video and we know we're not alone as over 456.6M videos were watched in 2012. But who is watching these videos and how? It's a pretty safe bet to assume that both

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Tips for Optimizing Video Ad Campaigns on Tablets

Rhythm put out their Q2 2012 Insights repor t which looks at advertising that's delivered to tablets and mobiles and they found some interesting things in regards to tablets, in my opinion.

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Tips for Optimizing Video Ad Campaigns on Tablets
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Custom YouTube Thumbs Finally Roll Out, Mood-Based Video Recommendations, & More [The Reel Web #54]

This week on the Reel Web we look at the updates YouTube has made in the past week including the roll-out (finally) of custom thumbnails for all monetized users, some experimenting with mood-based video recommendations, their new politics destination channel and more.

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Back-to-School Shopping Trends: VIDEO is KEY to Retail Clothing Sales for 2012 [Study]

New research from Google and Compete on back to school shopping trends in 2012 has found just how profoundly mobile and video have changed the shopping landscape for clothing and apparel. Here are a few highlights: More than 20% apparel consumers use their tablets or mobile devices to shop on a

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J.D. Power Finds Paid Video Viewing is Shifting Away from PCs to Tablets and Gaming Consoles

The J.D.

Excerpt from: J.D. Power Finds Paid Video Viewing is Shifting Away from PCs to Tablets and Gaming Consoles
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Online Video Increases TV & Cable Network Brand Engagement

ComScore recently released some new findings about How Multi-screen Consumers are Changing Media Dynamics for the Coalition for Innovative Media Measurement (CIMM).

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Online Video Increases TV & Cable Network Brand Engagement
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Video Generates Highest Conversion Rates Among Freemium Content Marketing Models [Research]

iYogi Insights just put out some research in regards to the effectiveness of the Freemium business model and I combed through it and pulled out all the bits that had to do with online video for you. There’s loads of other info available as well if you want to read the Consumer Adoption Of Freemium Products And Services research.

Continued here: Video Generates Highest Conversion Rates Among Freemium Content Marketing Models [Research]
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